Penguin Random House (PRH) identified that if they wanted to attract a wider range of diverse candidates they would have to create a great candidate experience which is both fair and inclusive.
PRH used Applied to change its recruitment process by implementing a de-biased and data driven scoring system. By removing all the irrelevant details, all they were left with was the candidate’s skills and experience - the only thing that matters. Which in turn leads to candidates feeling like they are truly being judged for the skills, not proxies.
The most common reason why job seekers report having a negative recruitment experience is the lack of feedback. Applied provides automatic feedback to every applicant (yes, every applicant).
Applied also allows for constant and concise reporting of data on candidate experience, so PRH is able to keep a close eye and set targets on their candidate experience.
"It was a really good experience applying to you especially with the anonymity clause because I feel like I would be given a fair chance not just be dismissed because of my gender, age, etc. Thank you for the opportunity."
“It was far more engaging than other applications. As opposed to asking for a cover letter, and expecting the candidate to complement the firm, Penguin's application was focused on the applicant, which I believe is far more effective in choosing the right person for the job as well as showing respect for candidates of all backgrounds.”
“Great application. The feedback is confidence-boosting as even when unsuccessful, you at least know your answers weren't completely rubbish.”
“It's a breath of fresh air and actually enjoyable to apply."
Penguin Random House
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